Rhinos: Never Give Up, Never Surrender

The Safari Park's most recent eastern black rhino calf, Eric. There are only about 700 eastern black rhinos left in the wild.

In response to a recent article published by msnbc.com declaring the extinction of the western black rhino, Safari Park Curator of Mammals Randy Rieches had this to say:

“This is such incredibly horrible news. Within the last couple months we have seen the last Javan rhino in Vietnam poached, the western black rhino declared extinct, and numerous rhinos of all taxa in Africa and Asia poached for their horns, which are now being sold on the black market for up to $100,000 a kilo.

We thought that last year was such a horrendous year for rhinos being poached in Africa and Asia that it couldn’t get any worse. Unfortunately, we now see that the numbers continue to escalate higher in 2011.

There is no end in site to the carnage wreaked upon this magnificent family. As a conservationist, the term ‘never give up, never surrender’ has never carried more meaning.”

I second Randy’s sentiments, and if you’re reading this blog post you probably do, too. We can’t let human greed win this time. Help us spread the word about the dire plight of rhinos. Like, tweet, share, and re-share this blog post with your friends. Only through increased awareness can we inspire compassion and drive action to save rhinos. Unless we want to lose this incredible animal forever, we have to follow Randy’s advice: “never give up, never surrender.”

Matt Steele is the social media planner for San Diego Zoo Global. Read his previous post, Get Invited to Festival of Flight Tweet-up.

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